{"id":14305,"date":"2016-12-13T00:00:00","date_gmt":"2016-12-13T05:00:00","guid":{"rendered":"https:\/\/kryzalid.net\/?p=14305"},"modified":"2024-12-18T15:22:53","modified_gmt":"2024-12-18T20:22:53","slug":"web-design-trends-for-2017","status":"publish","type":"post","link":"https:\/\/kryzalid.net\/en\/web-marketing-blog\/web-design-trends-for-2017\/","title":{"rendered":"Web design trends for\u00a02017"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Here are the 2017 web design trends I believe are worth watching as we step into the New Year.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Colors everywhere<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">More than ever, the disparity between popular colors on the web is evident. As colors are often tied to the unique branding of each company, many classic tones remain. However, we are also witnessing the rapid rise of some bold new trends that vary greatly from one another.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Human colors<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Peach, salmon, pale pink, skin tones\u2014more than ever, people are glued to their devices. Could there be a connection between this new way of life and a color palette that brings a touch of humanity back to interfaces?<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.aucoot.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/aucoot-1.jpg\" alt=\"aucoot\" class=\"wp-image-15891\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/katiforner.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/katiforner-1.jpg\" alt=\"katiforner\" class=\"wp-image-15890\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/msds-studio.ca\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/msdsstudio.jpg\" alt=\"msdsstudio\" class=\"wp-image-15887\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/nameoflove.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/nameoflove-1.jpg\" alt=\"nameoflove\" class=\"wp-image-15892\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/stefaniebrueckler.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/stefaniebruckler.jpg\" alt=\"stefaniebruckler\" class=\"wp-image-15889\"\/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Unusual combinations<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">With every possible color combination already tested, we\u2019re seeing a trend toward unexpected mixes. Purple is also making a strong comeback in many designs. Some may find these results playful and fresh, while others might question the final look. One thing is clear\u2014designers are taking more risks with colors than ever before!<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/www.loisjeans.com\/en\/aw2016\/campaign\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/loisjeans.jpg\" alt=\"loisjeans\" class=\"wp-image-15894\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/meiofio.cc\/votacao\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/meiofio.jpg\" alt=\"meiofio\" class=\"wp-image-15895\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/www.offfitalia.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/offf.jpg\" alt=\"offf\" class=\"wp-image-15896\"\/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Less is more<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A trend that isn\u2019t entirely new but seems to be resurging: using minimal color in interfaces. Just one or two colors, a more subdued look, or even a duotone effect\u2014sometimes simplicity is the most striking.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/www.bigsound.buzz\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/bigsound.jpg\" alt=\"bigsound\" class=\"wp-image-15900\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/contract-district.com\/en\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/contractdistrict.jpg\" alt=\"contractdistrict\" class=\"wp-image-15901\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/oak.is\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/oak.jpg\" alt=\"oak\" class=\"wp-image-15903\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/kettlenyc.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/kettle.jpg\" alt=\"kettle\" class=\"wp-image-15905\"\/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Gradients are back<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The dominant &#8220;flat design&#8221; trend of recent years is giving way to subtler blends. Gradients are making a comeback, and we couldn\u2019t be happier to see them everywhere again!<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/zerofinancial.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/zero.jpg\" alt=\"zero\" class=\"wp-image-15911\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/www.fabrica.it\/reunion\/#general-information\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/fabrica.jpg\" alt=\"fabrica\" class=\"wp-image-15913\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.airbnb.ca\/?locale=en\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/airbnb.jpg\" alt=\"airbnb\" class=\"wp-image-15916\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/runnable.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/runnable.jpg\" alt=\"runnable\" class=\"wp-image-15937\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/luyu.co\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/luyu.jpg\" alt=\"luyu\" class=\"wp-image-15914\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/minglabs.com\/en\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/minglabs-1.jpg\" alt=\"minglabs\" class=\"wp-image-15919\"\/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Sophisticated white borders<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Rounding out the discussion on colors, here\u2019s a trend we love: white borders. Leaving a white margin around a website, so it doesn\u2019t touch the edges of the browser, creates breathing room and a stylish look. We\u2019re big fans!<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/www.bbdakota.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/bbdakota.jpg\" alt=\"bbdakota\" class=\"wp-image-15922\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/hellomind.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/hellomind.jpg\" alt=\"hellomind\" class=\"wp-image-15923\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/dzekdzekdzek.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/dzek.jpg\" alt=\"dzek\" class=\"wp-image-15926\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/www.camdentownbrewery.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/camdentownbrewery.jpg\" alt=\"camdentownbrewery\" class=\"wp-image-15920\"\/><\/a><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Stunning geometric shapes<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A new trend? Geometric shapes in backgrounds are adding character to interfaces. These shapes bring a breath of fresh air and are a great way to stand out from competitors with strong lines that enhance the design.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/stripe.com\/ca\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/stripe.jpg\" alt=\"stripe\" class=\"wp-image-15927\"\/><\/a><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Soft drop shadows<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Yes, you\u2019re not dreaming\u2014drop shadows are back. Temporarily banished from the web due to overuse, they\u2019re now more subtle than ever. The shadow radius is larger, the opacity lower, and they\u2019re often barely noticeable. But these shadows add depth to designs and help clarify overlapping layers of information. Sometimes they\u2019re even slightly colored for a creative touch.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/formkeep.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/formkeep.jpg\" alt=\"formkeep\" class=\"wp-image-15933\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/plasso.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/plasso.jpg\" alt=\"plasso\" class=\"wp-image-15935\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.lingoapp.com\/pricing\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/lingo.jpg\" alt=\"lingo\" class=\"wp-image-15934\"\/><\/a><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Artistic illustrations<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Illustrations have always had a place on the web, but the overuse of stock photography is pushing many designers back to illustrated imagery. Easy to animate with new web development techniques, illustrations are poised to be a staple of 2017 trends.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.intercom.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/intercom.jpg\" alt=\"intercom\" class=\"wp-image-15932\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/thecoolclub.co\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/coolclub.jpg\" alt=\"coolclub\" class=\"wp-image-15929\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.heroku.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/heroku-1.jpg\" alt=\"heroku\" class=\"wp-image-15956\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/digitalprofile.io\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/digital-profile.jpg\" alt=\"digital-profile\" class=\"wp-image-15958\"\/><\/a><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Animations to captivate<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Animations are becoming more advanced on the web. They bring concepts to life, grab attention, and engage visitors.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/stripe.com\/radar\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/striperadar.jpg\" alt=\"striperadar\" class=\"wp-image-15938\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/ueno.co\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/ueno.jpg\" alt=\"ueno\" class=\"wp-image-15930\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/www.refinery29.com\/29rooms\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/29rooms.jpg\" alt=\"29rooms\" class=\"wp-image-15939\"\/><\/a><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Loading animations to reduce anxiety<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">English speakers call it &#8220;interstitial anxiety&#8221;\u2014that brief moment of suspense when you click a button or menu and wait for the page to respond. To ease this tension, small animations now confirm that your action is being processed.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/stefaniebrueckler.com\/\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/stefaniebrueckler.jpg\" alt=\"stefaniebrueckler\" class=\"wp-image-15942\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/susaventures.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/susa.jpg\" alt=\"susa\" class=\"wp-image-15940\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/hannahpurmort.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/hannahpurmort.jpg\" alt=\"hannahpurmort\" class=\"wp-image-15941\"\/><\/a><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Unconventional scrolling<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The proliferation of unique scrolling methods has been a growing trend for some time. 2017 will be no exception. Instead of standard scrolling, there are now countless ways to navigate content. Sometimes only part of the content scrolls, while other times, only the image changes.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.uber.com\/en-CA\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/uber.jpg\" alt=\"uber\" class=\"wp-image-15943\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/nacachedesign.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/nacachedesign.jpg\" alt=\"nacachedesign\" class=\"wp-image-15961\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/hannahpurmort.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/hannahpurmort2.jpg\" alt=\"hannahpurmort2\" class=\"wp-image-15944\"\/><\/a><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Conversational interfaces<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Intelligent messaging and conversational tools (chatbots) will be a defining trend in 2017. This is the immediate future of the web. Facebook is betting big on its Messenger app, which continues to evolve. Google has recently launched Allo. Messaging platforms will keep growing, and more businesses will offer services through these channels. Unique website designs will become less critical, with a greater focus on content and immediate value. We\u2019ll see rapid integration of social media, mobile, and e-commerce, as consumers increasingly turn to mobile devices for transactions.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/fr-ca.messenger.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/messenger.jpg\" alt=\"messenger\" class=\"wp-image-15947\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/allo.google.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/allo.jpg\" alt=\"allo\" class=\"wp-image-15945\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"http:\/\/uxchat.me\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/kryzalid.net\/wp-content\/uploads\/2016\/12\/uxchat.jpg\" alt=\"uxchat\" class=\"wp-image-15948\"\/><\/a><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">A mobile future<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.comscore.com\/Insights\/Infographics\/Mobile-is-now-more-engaging-than-desktop-in-Canada\">Fifty-six percent of the time<\/a> Canadians spend online is through mobile devices or tablets\u2014a figure that continues to rise. Concepts like &#8220;mobile-first,&#8221; conversational agents, and web ergonomics are increasingly focusing on small screens. Design will continue adapting to this new reality. While we can\u2019t predict the future with certainty, we have a good sense of what to focus on.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">These are our predictions for the 2017 web design trends. Happy New Year!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What does 2017 have in store for web design trends? Everyone has their predictions, but industry leaders tend to agree on a few key points. <\/p>\n","protected":false},"author":1,"featured_media":14042,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[787],"tags":[1050],"class_list":["post-14305","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design-en","tag-web-trends"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Web design trends for\u00a02017 | Kryzalid<\/title>\n<meta name=\"description\" content=\"What does 2017 have in store for web design trends? 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