CSL Group

2023

Client

CSL Group

Sector

Private
Transport

Goal

Transform the digital experience. og the CSL Group. Completely redesign the company’s website to simplify navigation and enhance the user experience. The new look reinforces CSL’s leadership position in the global shipping industry.

User experience

One of the key aspects of this redesign has been the improvement of the mesh between the different sections of the site, in particular those dedicated to the services offered and the fleet of ships. We have simplified navigation between the different categories of ships, making it easier for users to find specific information.

Enhanced spec sheets

Particular attention has been paid to the ship information sheets. They have been redesigned to present essential information more clearly. This includes plans and technical specifications. In addition, special emphasis has been placed on downloading technical specifications. This gives users fast, convenient access to ship details.

Ship sheet in desktop and mobile version.

CTA to discover other ships in a category.

Sustainability

The sustainability section reflects CSL’s commitment to responsible and sustainable business practices. This redesigned section provides an overview of the company’s approach to sustainability. It reinforces the company’s position as a responsible player on the world stage.

Result

A video welcomes visitors as soon as they arrive on the new platform. Developed with WordPress, it offers unrivalled management flexibility for regular updates. It is responsive and compliant with Law 25.

Multiple layouts of the CSL Group website.

Partnership

Since 2013, Kryzalid has had the privilege of working closely with the CSL Group. Our partnership reached a significant milestone with the complete redesign of the company’s website. It is part of our commitment to support CSL’s leading position in the complex marine solutions sector.