Fédération  Histoire  Québec 

2024

Client

  • Fédération Histoire Québec

Sector

  • Nonprofit
  • Private

Tags

  • Branding
  • E-commerce
  • UX/UI design
  • Website design

Expertise

  • WordPress
  • WooCommerce
  • PHP
  • MySQL

The Fédération Histoire Québec is a national organization founded in 1965. Its mission is to bring together those involved in history and heritage, by promoting local, regional and national history. A leader in civic action and popular education, it supports its members through a variety of initiatives.

Home page of the Fédération Histoire Québec website and mobile menu.

Goal

Revitalize the visual identity of the Fédération Histoire Québec by modernizing its brand image and website, while remaining deeply rooted in Quebec’s rich heritage.

Directory page of the Fédération Histoire Quebec site and detailed page of an organization.

Branding

The new brand image of the Fédération Histoire Québec draws inspiration from Quebec’s rich heritage, while adopting a modern, contemporary touch. Avoiding any political connotations, it features a deep red fleur-de-lys, evocative of ancient wax seals, and serif typography, harmoniously balancing past and present.

Fédération Histoire Quebec's logo.
Fédération Histoire Quebec's standard guide.

User experience

Our team helped the Federation restructure the tree structure and page templates, and reorganize content. With its streamlined design, the site highlights images and text, making navigation easy. It focuses on the Foundation and Histoire Québec magazine. It also gives pride of place to member services.

Events and training page on the Fédération Histoire Quebec website and event details page.

Transactional site

The store is developed with WooCommerce for WordPress. It efficiently manages online sales, from adding products to managing orders. This also includes payments and stock tracking. The system offers handy filters for browsing over 180 items by type and format. It also offers a free search option. Products can be sorted by release date, alphabetical order or popularity.

Overview of store and purchase pages on the Fédération Histoire Quebec website.

Result

We are proud to have collaborated in the creation of a new brand image for the Fédération Histoire Québec. This partnership has enabled us to contribute to the promotion of historical research and the preservation of Quebec’s rich heritage.

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