Ecosystem 

2022

Client

  • Ecosystem

Sector

  • Private

Tags

  • SEO
  • UX/UI design
  • Visual identity
  • Website design

Expertise

  • WordPress
  • PHP
  • jQuery
  • MySQL
  • Gravity Forms
  • Yoast SEO
  • WPML

Ecosystem is an integrated engineering and construction company with over 200 specialists in Quebec City, Montreal, New York, Toronto, Boston, Columbus and Los Angeles. Ecosystem is an essential partner in achieving decarbonization objectives.

Presentation of Ecosystem.

Goal

Develop a custom website for Ecosystem to elevate user experience and strengthen its visual identity, effectively reinforcing the brand and its objectives.

View of sectors and industries from the Ecosystem website.
Mega menu on the new website.

User experience

To facilitate navigation, a giant menu now provides quick access to all content. A new feature has also been added to the website: it is now possible to filter content according to the geography of users, either Canada or the United States, in order to personalize the information found there.

Ecosystem expertise sheet.

Artistic direction

Art direction has reinforced the visual identity of Ecosystem. Elements of the logo are used in key places to highlight important content and accentuate the brand image. The yellow circle not only becomes a graphic element to dress up the platform, it also serves as a distinctive element for call-to-action buttons. A navy blue has been introduced to the graphic charter, adding authority to the brand.

Featured projects from Ecosystem.

Result

Designed with WordPress, the marketing team at Ecosystem is thus able to manage the administration of the new website quickly. Particular attention was paid to appearance animations and certain visual elements. The presentation of information was also carefully designed for tablet and mobile versions. The site is designed to optimize organic results and sales tunnels to increase qualified leads.

Mobile views of the website.

Other  projects  ⬎